The Finnish company HMD Global announced plans to launch smartphones under its own brand “HMD” in the coming period.
HMD Global is a company that manufactures and markets Nokia-branded smartphones under an agreement signed with Nokia more than six years ago.
Jean-François Barrel, CEO of HMD Global, said on LinkedIn that his company is currently “the fastest growing company annually in the smartphone market supporting 5G networks” and that it is a pioneer in this field. The field of sustainable development. The company has launched highly repairable smartphones in the past 12 months.
Baril added that HMD Global is now ready to enter the smartphone market independently and "create a new world of communications focused on the needs of consumers."
The company said that its branded smartphones will be placed alongside Nokia phones.
The company prides itself on being “one of the largest smartphone manufacturers in Europe” and plans to offer “high-quality, affordable mobile devices” to consumers around the world soon.
This news comes at a time when the smartphone market is more competitive than ever, with major players such as Apple, Samsung and some Chinese companies competing for market share, but sales have declined recently.
The Finnish company hopes to carve out a place in the global smartphone market by focusing on durability and price.
The company has not yet announced a specific timetable for the launch of new phones under its brand.