Apple has added an invisible watermark to iPhone 15 purchase boxes to limit the sale of counterfeit products while allowing retailers and buyers to verify the authenticity of the product.
Scammers use unfair means to scam customers looking to buy iPhones, including selling counterfeit iPhones that mimic Apple's original boxes.
A unique watermark has been seen on cases purchased for the new iPhone 15 which only appears when UV light is shined on them through a special device.
According to the circulating video, the watermark contains a QR Code that can help authenticate the device, and it is linked to the Apple system, making it difficult for fraudsters to copy it even if the watermark is available. -Even imitating it.
It is recommended to purchase Apple products from official stores, direct stores, authorized distributors or large specialized stores. However, the watermark feature can be useful when purchasing from small stores, unknown retailers, or resellers.
If in doubt, users can compare the device's serial number with the one in the purchase box or check the device itself on Apple's official website.
Apple has started launching iPhone 15 mobile phones in the global market. Demand was high in many markets, resulting in some issues being out of stock. Some sellers raised prices contrary to the official price and fake versions took advantage of the situation. Some consumers are keen to buy early.