In the first half of this year, OnePlus' mobile phone sales in China grew by 335% year on year.
Li Jie, president of the company's China region, said at a press conference that OnePlus aims to lead the world of high-performance smartphones and focus on the gaming experience.
Ji added that the company is currently working to prioritize users' needs at each price point, identify the core features they want, and find ways to provide unique value that differentiates the company's products.
According to official data, OnePlus is currently the fastest growing brand in the smartphone market.
The company said that the successful launch of its new phone, the Ace 2 Pro, broke all records for the company's other variants scheduled to be released in 2023 during the first pre-order phase.
OnePlus Ace 2 Pro is the first smartphone with up to 24 GB of RAM, which significantly speeds up application launch, allows seamless switching between open applications, improves overall operating system performance and provides a user-friendly experience.
The Chinese company sold 150,000 phones in just 26 hours.
According to the company, the OnePlus 11, Ace 2, and Ace 2V phones have achieved notable successes, indicating that sales of the Ace series increased significantly in the first half of the year.
In the coming period, the company intends to increase sales by focusing on online and retail stores while also improving customer service and services.