The catalog feature available in the WhatsApp Business app allows you to showcase and share your products and services with your customers on the app. This feature can help companies provide customers with an attractive shopping experience.
Here's how to create a catalog in WhatsApp Business and add and remove product images (regardless of whether you're on mobile or desktop):
1- How to create a directory in WhatsApp Business:
After installing the WhatsApp Business app on your phone or setting up a WhatsApp web account, follow these steps:
- Access the WhatsApp Business app on your phone
- Go to the Settings tab that appears on the bottom left.
- Click on Professional Tools Options, then click on Catalog Options.
- Click Add New Item, then click Add Image.
- Select Take photo to take a new photo of the product. If you have product photos, select Select Photos to upload photos from the Photos app on your phone, up to 10 for each product or service.
- For each item, enter the item name, price, and description in the fields provided.
- Click the More Fields button to add a web link for your product or service and item code.
- Click the "Save" button in the upper right corner.
If you set up your directory using the desktop app, do the following:
- Open WhatsApp Web on your computer and click on the menu button that appears in the upper right corner and select the Catalog option.
- Click Add New Item and upload up to 10 photos from any file on your computer.
- Enter the product or service name, price, description, link, and item code.
- Click Add to Catalog to save changes.
2- How to hide items in a directory:
If a catalog item isn't available on your store or you don't want to promote it at this time, you can temporarily hide the catalog item by following these steps:
- If you are using a mobile phone, open the WhatsApp Business app and go to the Tools tab and click on the Catalog option.
- Select an item in the catalog and click the three dots icon to see more options.
- Click the Edit button and select the Hide this item option
- Click the "Save" button in the upper right corner.
If you are using the desktop version, follow these steps:
- Open WhatsApp Web on your computer and click on the menu button in the upper right corner.
- Click Catalog Options and select a project.
- Click the Edit button at the top and select the Hidden items option.
- Click Save.
3- How to delete items from the directory:
To delete an item from the WhatsApp Business app directory on your phone, follow these steps:
- Open the WhatsApp Business app and go to the Tools tab and click on the Catalog option.
- Swipe left on the item you want to delete, then click the Delete button.
- On the confirmation message, click the Delete button again.
To remove items from the desktop version's catalog, do the following:
- Open the WhatsApp Business app on your computer and tap on the menu button at the top right.
- Click Catalog Options and select a project.
- Click the Edit button at the top.
- On the product detail page, scroll down and click the Remove Item button.
- Click the OK button to confirm the deletion.
4- How to share items in the directory:
You can use the WhatsApp Business app on your phone to share certain items in your catalog with others as a link by following these steps:
- Open the WhatsApp Business app and go to the Tools tab and click on the Catalog option.
- Select a specific article in the catalog, then click the button with the three dots at the top of the screen and select Upload or Share.
- If you choose to forward, you can share the item with everyone on your chat list. If you choose to share, you can choose another app that you want to share the item with.
If you are using the desktop version, proceed as follows:
- Open WhatsApp Web on your computer.
- Click on the menu button in the upper right corner and then on Catalog Options.
- Select a specific item and click the Share button, which is displayed at the top of the page.
- Click Send Product and select the contacts you want to share the item with.
- You can copy the link of the product and share it in any other application by clicking on the link option instead of submitting the product.
5- How to use the grouping function to organize the catalog:
Collections make it easier for customers to find items in their catalog. To use this function, items must be added to the catalog. If you then use the WhatsApp Business app on your phone, you can proceed with these steps:
- Open the WhatsApp Business app and go to the Tools tab and click on the Catalog option.
- Click Add New Group option, then enter a name for the group and click Next.
- Select the items to be included in the new group and click the button at the top of the page.
If you are using the desktop version, proceed as follows:
- With the WhatsApp network open on your computer, click on the menu button in the upper right corner.
- Click on Catalog Options and select New Collection.
- Enter a name for the group and select the items to add.
- Click the (correct) icon button, which is displayed at the bottom right of the page.
Once a group is created, it is vetted by the WhatsApp team to ensure all criteria are met. The review process takes about 24 hours, and once your team is approved, customers will find it in their directory.