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| Musk avoids war with Apple after constructive talks with Cook |
Twitter CEO Elon Musk said on Thursday that he visited Apple's headquarters to meet his rival Tim Cook, one of the world's richest and most valuable companies.
Musk's meeting with Cook came days after the escalation mentioned in several tweets Musk posted on his official Twitter account, accusing the iPhone maker of threatening to remove apps from the App Store.
Musk then posted a photo confirming that he would choose to "go to war" rather than pay Apple's 30% fee on all App Store payments. But Musk later deleted the photo.
Today Musk, who completed the $44 billion acquisition of Twitter on Oct. 28, released a video from the pool at Apple's headquarters in Cupertino, California.
Musk attached the video to a tweet thanking Cook for visiting "beautiful Apple HQ," before posting another saying, "It was a constructive conversation. Among other things, we addressed misconceptions about the possibility of Twitter being removed from the App Store. He then said, 'Obviously. For Tim that Apple will not do that. "
Musk came out on Monday to announce Apple's threat to ban Twitter from the App Store after it revealed in a tweet that the company had largely stopped advertising on the platform, indirectly accusing it of doing so simply because it hates freedom of speech in the United States.
Apple also threatened to ban Twitter from its App Store, but did not give our reason.
In Musk's quest to increase Twitter's revenue by launching Twitter Blue, an $8-per-month subscription service, he knew Apple would share the profits with him by taking a 15% to 30% cut, which he wouldn't accept. He criticized the fees as a "terrible tax".
Thanks @tim_cook for taking me around Apple’s beautiful HQ pic.twitter.com/xjo4g306gR
— Elon Musk (@elonmusk) November 30, 2022