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| Facebook shuts down project analyzing effects of misinformation |
Facebook announced earlier this week that it was forced to block a group of New York University researchers from accessing their internal usage data because the NYU team failed to adhere to the research platform's stricter terms of use, according to the University of Cambridge implementer. . Analytica scandal a few years ago. .
The platform says, "We have worked hard with New York University for months to give three researchers the exact access they requested to protect privacy." We have tried several times to make their research meet our terms. We later disable access to accounts, apps, pages, and platforms related to the NYU Ad Monitor project and its operators.
The platform said the New York University team investigating the spread of false information through political ads on Facebook uses unauthorized methods to access and collect data from its users, in violation of their terms of use.
"We have taken these steps to prevent unauthorized collection and protect individual privacy as part of the confidentiality plan led by the Federal Trade Commission," she said.
Consider the more complex regulations imposed by the Federal Trade Commission as part of Facebook's penalty for the Cambridge Analytica data breach. The platform ensures compliance with the rules and ensures that no potential misuse occurs.
The problem is that the Federal Trade Commission has not imposed such requirements. As the FTC has made clear, its dealings with the company do not preclude it from making good faith exceptions in the public interest.
In an open letter to Facebook's CEO, the group said: "We are writing to discuss Facebook's recent notice that the action it took on an academic research project conducted by Ad Monitor at New York University was taken after the company's approval by the Federal Agency's Trade Committee. Agreed. Within."
She added: This is not true. The Commission is committed to protecting individual privacy, and efforts to protect targeted advertising practices from censorship are inconsistent with this mandate.
Facebook shuts down project analyzing effects of misinformation
The New York University team may be on the verge of releasing potentially dangerous insights into the impact of Facebook ads on dissemination of flawed political information.
The New York University team pays special attention to measuring the effectiveness of political advertising and the information it provides. In addition to how users of the platform interact and measure the potential impact on voting results.
After the Trump campaign, the campaign militarized Facebook ads with divisive messages. Alarmingly, Facebook's advanced advertising tools can be of great use to those looking to turn truth into their own gain. It does this through misinformation targeting people's core interests. It can then be enlarged over a large area.
Although Facebook regularly checks for posts on its platform, it does not check for political ads.
To gauge the potential impact, New York University's Ad Monitor project has developed a browser extension.
The extension collects data about the ads shown to each user. Provide specific information about targeting these ads.
This process is somewhat similar to the way Cambridge Analytica collects data and scares Facebook. He sent a donation letter to the NYU team in October last year, asking them to shut it down.
The NYU team refused, even though the platform allowed them to continue using the extension until now. The reassessment of social networks resulted in one final action to prevent them from collecting data.