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| Mobile device shipments reached 125 million in the third quarter of 2020 |
The latest report from market research firm IDC showed that the global market for wearables grew 35.1 percent year on year in the third quarter of 2020.
According to the report, the total market shipments reached 125 million units and the growth was due to the launch of new products and global popularity. And to help Apple, Samsung, and new products from other companies get people interested in generic categories like smart watches and headphones.
Meanwhile, consumer spending on electronics has increased in recent months due to lower spending on travel, grocery stores and other leisure activities. This shift in spending is another catalyst for the wearables market.
"Many countries / regions began loosening restrictions and opening their economies in the third quarter, which helped spur outdoor activities and demand for wearables," said Jetsch Obrani, Director of Research at IDC.
"The double-digit growth not only indicates strong demand, but it also shows that many people in these two emerging markets have purchased portable devices for the first time," said Ramon Lamas, director of research in the hardware division. Cell phones, virtual reality and augmented reality. And advanced. "
Lamas added that this growth will have a positive impact on the wearable devices market in the future, as people who buy these devices for the first time may have the opportunity to upgrade their devices in the future.
According to a report by IDC, Apple is ahead in the third quarter of 2020 with a market share of 33.1%. Due to the epidemic, AirPods with Apple Watch are very popular. After the launch of the Apple Watch SE, the price of the Apple Watch varies.
Xiaomi ranks second after Apple with 17 million units shipped and ranks second. Smart bracelets make up about 12.8 million. Lower pricing and global expansion helped the company grow at an annualized growth rate of 26.4%.
Huawei ranked third despite being approved by the US. A total of 13.7 million units were delivered. Samsung continues its strategy to expand the multi-brand headphones market. The company ranked fourth with 8.4 million headphones shipped in the quarter, of which 2.6 million smartwatches were sold.