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| Samsung will maintain its leading position in the mobile market in 2020 |
A new report predicts that Samsung will use US government sanctions against its Chinese rival Huawei to tighten control of the global smartphone market over the next year.
Market research firm Strategy Analytics said in its most recent quarterly report published on Sunday: This year, global smartphone shipments will drop 11% year-on-year to 1.26 billion units. The revised forecast is down 15.6% from previous forecast.
Strategy Analytics said: The new estimates reflect higher than expected recovery rates in the US, Europe and India, and the growing trend to work from home and study from home has fueled new markets as well. .
Samsung
The report indicated that with the economic recovery and the permanent shift to 5G networks and foldable mobile phones, the market will grow by more than 9% over the next year and will return to the level of 1.41 billion in 2019 by 2022. It becomes. .
Samsung is expected to maintain its market leadership position this year with 265 million units shipped and a market share of 21%. Apple will take second place with shipments of 192 million units and a 15.3% market share, which would put Huawei in third place.
In terms of market share, Samsung and Apple will earn around 0.1% and 1.3%, respectively. However, if the US-made chips that limit US production run out, Huawei will continue to lose a significant portion of its 4.3% market share over the next year.
The report indicated that Samsung and Apple could replace Huawei in the leading cellular market in China, while Chinese brands such as Vivo, Oppo and Xiaomi can meet the market demand for mobile phones. Cell phones with low and medium specifications. The report also indicated that Huawei's absence would benefit all competing smartphone brands abroad.