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| Facebook officially supports the setting of paid events online |
Facebook introduced a new feature that allows companies to monetize events via social media. This feature is rolled out in the United States and 19 other countries.
Facebook Application Manager (Fiji Smoo) said in a phone conversation with reporters: Facebook events are designed for personal events, but with the spread of the new Coronavirus (COVID-19) COVID-19 and the alienation resulting from the social system, the network has "very quickly" turned into a support event. . Online.
Simo said in June: Compared to the same period in 2019, live broadcasts on Facebook have doubled. In a blog post, Simo explains that with this new functionality, the company can hold large events via Facebook Live. The company is also testing the following features: Hold smaller, more interactive meetings in Messenger meeting rooms. The goal is to give business owners the power to create events, set prices and promotions, collect payments, and host the event on their own in one place.
“As the social evacuation order continues, many companies and content creators are offering their events and services online to connect with existing clients and attract new ones,” Simo wrote. He added, "When people cannot meet, they also rely on real-time video and interactive experiences."
Simo said Facebook will not be charging any fees for paid online activities for at least the next year. Therefore, companies with internet and Android systems in countries / regions where Facebook Pay can be used can get 100% of their sales from online businesses. However, this is not the case in iOS.
Regarding iOS, Simo said: “We have asked Apple to reduce the tax rate on the App Store by 30% or allow us to provide (Facebook Pay) so that we can cover all costs for companies in trouble throughout the fiscal year. (Covid-19) Unfortunately, they rejected our application and the SMEs received only 70% of their hard earned income. ”