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| Unlike cell phones deliveries of smart watches increased in the first quarter of 2020 |
The latest report on Research Analytics shows that despite the global impact of the COVID 19 epidemic, global deliveries of connected hours continued to grow in the first three months of this year due to online sales.
By the first quarter of 2020, deliveries will increase 20% annually to 13.7 million units, compared to 11.4 million units in the previous quarter. Apple Smart Watch (Apple Watch) ranked first with 55% market share, followed by Samsung. Garmin rose to third.
"Smart watches are well sold through online retail channels, and many consumers use smart watches to monitor their health during the downtime due to the virus," said Stephen Walzer, chief analyst at Strategy Analytics.
In the first quarter of 2020, Apple Watch deliveries reached 7.6 million units, an increase of 23% compared to 6.2 million units in the same period last year. (Apple Watch) Market share increased from 54% to 55%.
Samsung ships around 1.9 million smart watches, compared to 1.7 million last year. However, market share increased from 15% to 14%. The strategist attributed the lower stake to the closure of South Korea and the increase in Garmin.
(Garmin) is in third place for the first time in two years, with 1.1 million smartwatches in the first quarter, up 38% compared to 800,000 in the same period last year. Thanks to new models like Venu with touch screen OLED, the company's share in the global market for connected hours has increased from 7% to 8%.
The analysis strategy predicts that global smart watch shipments will slow in the second quarter of 2020 due to the epidemic. However, with stores reopening in the second half, some consumers will turn to smart watches to monitor their health, so growth will resume in the second half of the year.