 |
| Google deletes hundreds of apps from Play due to destructive ads |
Google announced on Thursday that it had removed nearly 600 "annoying" Android apps from the Play Store, and banned its developers from curbing the latest initiative to defraud ads on mobile devices.
Google policy does not permit advertisements to display when the application is not in use or to persuade users to click on ads.
The company claims to annoy annoying ads as follows: “Ads that display unexpectedly to users, including ads that damage or impair the availability of device features,” for example ads that appear and appear on the phone or when to use navigation applications.
Google also said it developed a "machine learning approach" to improve the identification of non-contextual ads in apps, which resulted in a general ban announced yesterday.
According to BuzzFeed News, most of the apps removed from the store were developed by developers in China, India and Singapore and were intended for English speaking users. The website states that Cheetah Mobile from China has removed more than 40 apps from the store during the recent ban.
Note that this is not the first time that Google has taken this action against developers. Although this appears to be the largest ad spoofing app removed. However, in July last year, the company banned Chinese developer CooTek from using a plugin that sends offensive ads to users even when the app is not in use.