 |
| ation promises to bring vitality to the stories of Instagram |
A group of former Instagram and Facebook employees launched a new app called Chroma Stories that takes advantage of social media trends at a much faster pace than what was introduced by Instagram and Facebook.
Key developers behind social media tools, such as Instagram Stories and Boomerang, left their jobs to create new features for the tools they created.
As social media platforms take months or years to release new features to the mainstream, users are increasingly looking for additional editing tools to create content after smart filters and annotations.
This has paved the way for the emergence of apps that help stories that disappear after 24 hours, including Chroma Stories, which offers a variety of fonts and other special effects.
The app helps users develop their stories on social media platforms, including Instagram, Facebook and Snapchat.Users can download more than 150 templates and 20 fonts for free, compared to Instagram's 5 stories feature and Snapchat 9 fonts.
Chrome Stories users can also pay up to $ 30 per year for additional layouts, wallpapers, fonts, and other features.
The app also allows users to edit images, create multiple story slides, and add Boomerang-like video effects before posting on the platform of their choice.
John Barnett, a former Instagram product manager who was behind many popular filters on the site, including Lark and Juno, and also helped develop Boomerang, one of the founders of the Chrome Stories app.
Chroma Stories collaborates with popular influencers and creators to create app layouts, and the layouts include options with brightly colored borders and ways to add multiple images to a single story post, a tool that Instagram does not currently offer.
Chroma Stories has a business model different from Facebook - based on advertising and user time - and the founders of the new app, which does not plan to show ads now or in the future, hope that users will find enough value in the app to subscribe to a paid version.
Instagram or any other platform can copy any of the popular Chroma Stories features, but the app said it plans to protect itself from this behavior by continuing to create more features required by users.